Go from "I don't know where to begin" to running a profitable personal chef business so you have control over your own hours and income.
1 - Define Your Competitive Advantage
2 - Determine Pricing
3 - Meal Prep 101
4 - Dinner Party 101
5 - Become Legal & Insured
6 - Create a Lead Generating Website
7 - Craft a Marketing Plan
8 - Test Various Marketing Strategies
9 - Bookkeeping
10 - Social Media
Personal Chef Business Program
When you'd like professional eyes to review your site, we'll do a 30-minute Zoom to comb through the fine details of ensuring you have the best lead generating website possible. Virginia has designed hundreds of websites and comes to you with a background in marketing, catering, and of course the personal chef business.
When you're not sure which course is right for you, send a quick message and share your concerns.
I'm always happy to help!
** MOST POPULAR COURSE **
Whether you're offering meal prep or dinner parties, you'll learn the psychology and calculations that go into pricing your personal chef services. Personal chefs do not charge by the hour. They also do not calculate pricing like restaurant chefs. When you have the knowledge of the proper method of pricing in a service industry, you become a true business owner.
Anyone can create a website, but it takes know-how to design a lead generating website. You'll learn how to capture leads while you sleep, what to include on each web page, and common mistakes personal chefs make on their websites. Give potential clients a five-star first impression of your company by showing off your culinary skills in a benefit-driven style.
Lesson 1 - Bookkeeping 101
Lesson 2 - The IRS & You
Lesson 3 - What's Tax Deductible
Lesson 4 - Record Keeping
You know all there is about cooking and pricing your services. The only struggle you have now is bringing new leads into your business. You'll receive 101 action oriented marketing tactics that you can begin implementing today. Find what's working best for you and do more of it. Marketing tactics for both introverts and outgoing personalities are included. Start implementing the tactics today.
Without this important document, there are too many "what ifs" that could lead to lost money. You'll walk away with customized contracts for both meal prep and events to fit your personal chef business model.
Design your own personal chef business plan with the help of prompts so you'll always know where you’re going and what you need to do next. Topics covered include operations, budgeting, marketing, and competitive advantage. You'll think through and detail all the key elements of how your business will run. Check out the entire syllabus here because a goal without a plan is just a wish.
“My tacos arrived with a fork on the plate. I can only guess it’s there to stab taco thieves.”
A Taco Walks into a Bar is a cookbook for taco and margarita lovers. It also includes fajitas, Southwest salads, enchiladas and other unique recipes like Taco Stuffed Sweet Potatoes, Southwest Quesadillas, Grilled Flank Steak with Corn Salsa, Avocado Dressing, and Tomatillo Salmon with Cauliflower Rice.